Look out for the slim, sleek silhouette of the new Ploom AURA

Our most distinctive design to date, Ploom AURA, the next generation of heated tobacco pleasure.

Seamless moments of tobacco pleasure will be accessible in seconds with the smart HeatFlow technology and advanced connectivity encased in Ploom AURA’s sleek silhouette.

Simple to carry thanks to the satisfying grip of its smooth satin finish and reflective front panel. Ploom AURA’s design has been inspired by nature’s fluid lines and formed to fit naturally in your palm, pocket or purse.

Amplify your moments of heated tobacco pleasure with Ploom AURA.

Insert your choice of EVO stick and Ploom AURA will automatically heat it to the optimum temperature. Ready in just 25 seconds,* you can relish rich tobacco tastes and the pleasing aroma that enhances them from first puff to last in every session.

There’s no smell of smoke on clothes, hair or breath or in the air around you, because Ploom AURA’s smart HeatFlow technology heats tobacco without burning.

That means it’s more suited to indoor use and less intrusive to those around you. It’s the moment to enjoy your tobacco rituals in a more considerate way.

A fusion of cutting-edge design and exceptional materials, Ploom AURA has been crafted to be as durable as it is distinct. Rekindle your tobacco ritual with the new Ploom AURA. Whether that is quietly at home listening to the latest news, on the go throughout the day, or in the evening as you socialize with friends.**

Embrace your tobacco taste preferences with Ploom AURA.

Tactile, intuitive design and completely customizable, Ploom AURA will offer the ultimate choice in self-expression for adult nicotine product users searching for a lasting, more considerate experience.